To Increase Opt-ins, you need to Offer Real Benefits!Consumers want more from email programs than they’ve been given. They want special treatment, and they deserve it; they’re giving up their precious time in exchange for the ‘benefit’ of content – so that content should convey some real benefits.1. Guarantee to not share your address with other companies.2. Special pricing for email subscribers.3. Ability to customize how frequently you receive emails.4. Ability to customize the information…See More